Terms of Service

Last Updated: 16.07.2026

1. Acceptance of Terms

By accessing or using the website https://lab.italianbark.com (the “Website”), creating an Account, or purchasing or accessing any Product, Service, Subscription or TRENDBARK Studio licence, you acknowledge that you have read, understood and agree to be bound by these Terms of Service (“Terms”), together with:

  • the Privacy Policy;

  • any product description, checkout page, order form, proposal or licence conditions specifically applicable to the Product or Service purchased,

    collectively, the “Agreements”.

Where a separate written proposal, order form or Team Access agreement has been accepted by both Parties, that document will prevail over these general Terms only in relation to any provision that expressly differs from them.

If you do not agree to the Agreements, you must not access or use the Website, Products or Services.


2. Definitions

For the purposes of these Terms:

“Account” or “User Account” means the personal online account created by a User to access the Products or Services.

“Business Customer” means any individual or legal entity purchasing or using a Product or Service for purposes related to a trade, business, profession, company, brand, organisation or institution.

“Company”, “We”, “Us” or “Our” means TRENDBARK, operated by ITALIANBARK di Rizzato Elisabetta.

“Consumer” means a natural person acting for purposes outside their trade, business, craft or profession.

“Customer”, “User”, “You” or “Your” means the individual or entity purchasing, accessing or using the Website, Products or Services.

“Independent Professional” means a self-employed individual or genuinely one-person independent practice using TRENDBARK Studio within their own professional activity and not as an employee or internal representative of another organisation.

“Materials” means all reports, trendbooks, atlases, research notes, seminar recordings, presentations, images, frameworks, templates, downloads and other content made available through the Website or Services.

“Named User” means the specific individual authorised to access a licence. A Named User licence may not be shared with or simultaneously used by another person.

“Organisation” means a company, brand, manufacturer, retailer, agency, design or architecture firm, institution, school, association or other professional entity.

“Product(s)” or “Service(s)” means the digital products, online courses, subscriptions, research materials, seminars, memberships, access programmes and related services offered through the Website.

“Subscription” means recurring paid access to a Product or Service, including TRENDBARK Studio where applicable.

“TRENDBARK Studio Access” means access to the TRENDBARK Studio research programme under an Individual Access, Company Access or Team Access licence.

“Individual Access” means a single Named User licence reserved for an Independent Professional.

“Company Access” means a single Named User licence for a person using TRENDBARK Studio within or on behalf of an Organisation.

“Team Access” means a multi-user organisational licence covering the number of Named Users stated in the applicable proposal, order form or product description.

“Parties” means the Customer and the Company collectively.

All rights not expressly granted under these Terms are reserved by the Company.


3. Eligibility

You must be at least 18 years of age and have the legal capacity to enter into a binding agreement in order to purchase a Product, Subscription or TRENDBARK Studio Access.

A person under the age of 18 may use a Product or Service only where the purchase has been made and authorised by their parent or legal guardian.

By purchasing on behalf of an Organisation, you represent that you have the authority to bind that Organisation to the applicable Agreements.

We may request reasonable information necessary to verify eligibility for a particular licence, including whether the access is being purchased or used by an Independent Professional or within an Organisation.


4. Services and Products

The Website allows Users to purchase and access digital Products, Subscriptions, research programmes and related Services for a fee.

The content, duration, price, number of authorised users and permitted scope of use are determined by:

  • the Product description or checkout page;

  • the licence selected by the Customer;

  • these Terms; and

  • where applicable, a separate proposal, invoice, order form or written agreement.

Products and Services are licensed, not sold. Purchasing access does not transfer ownership of any Materials or intellectual property rights to the Customer.

The Customer may use the Products and Services only within the scope of the applicable licence.

Unless expressly permitted under the applicable licence, Customers may not:

  • share Account credentials;

  • provide Account access to another person;

  • upload complete Materials to shared drives, company servers, intranets or public platforms;

  • distribute complete reports or downloadable files;

  • resell, sublicense or commercially redistribute Materials;

  • remove copyright notices or attribution;

  • publicly republish Materials or substantial portions of them.

All Products and Materials remain the intellectual property of the Company or its licensors.

Where applicable, Products and Services constitute digital content and/or digital services under relevant consumer protection laws. Nothing in these Terms limits any mandatory rights that cannot lawfully be excluded.

We may engage third-party service providers to host, process, deliver or support certain Products and Services.


5. General License

Subject to payment of the applicable fees and compliance with the Agreements, the Company grants the Customer a limited, non-exclusive, revocable and non-transferable licence to access and use the relevant Products and Materials during the applicable access period and only within the scope of the licence purchased.

No licence permits the Customer to claim ownership of, resell, reproduce in full, publicly distribute or create a competing research product substantially derived from the Materials.

You agree to:

  • maintain only the number of Accounts and Named Users permitted by your licence;

  • keep all Account credentials confidential;

  • notify the Company promptly of any unauthorised access;

  • not allow another person to use your Account;

  • not circumvent access, download, copyright or security controls;

  • use the Materials only within the permissions described in these Terms.

Any permission to use selected insights, extracts or visuals does not include permission to distribute complete reports, complete presentations, seminar recordings or downloadable source files.


6. TRENDBARK Studio Access Licences

6.1 General Rules

Each TRENDBARK Studio licence is assigned according to:

  • the identity of the authorised user;

  • the professional context in which the research is used;

  • the number of people requiring access; and

  • the manner in which the Materials are used or circulated.

The applicable licence is determined by actual use, not solely by the email address used, the legal form of the purchaser or the person completing the checkout.

All TRENDBARK Studio licences are limited to the number of Named Users expressly stated in the Product description, checkout or written agreement.

Account credentials may never be shared.

Complete reports, downloadable files, seminar recordings and private platform content may not be forwarded, copied to shared systems or made available to unauthorised persons.


6.2 Individual Access

Individual Access is reserved for one Independent Professional using TRENDBARK Studio within their own independent practice.

Individual Access allows the Named User to:

  • access the Materials personally;

  • use the research to inform their own professional work;

  • apply insights to their own concepts, briefs, projects and design decisions;

  • include limited insights, references or selected extracts in private presentations prepared personally for their clients, provided that complete Materials are not supplied or redistributed.

Individual Access does not allow:

  • access or use by an employee of an Organisation;

  • purchase or reimbursement by an Organisation for internal organisational use;

  • use as an Organisation’s internal research resource;

  • sharing with employees, partners, colleagues, contractors or clients;

  • storage of Materials on an Organisation’s shared drive, server or intranet;

  • distribution of complete reports or downloadable Materials to clients or third parties.

An Independent Professional may use the research to inform work completed for clients. However, Individual Access may not be used as a substitute for an Organisation’s Company or Team Access where the Organisation purchases, reimburses, controls, shares or retains access to the Materials.

Where the research is used within or on behalf of an Organisation as an internal professional resource, Company Access or Team Access is required.


6.3 Company Access

Company Access is a licence for one Named User using TRENDBARK Studio within or on behalf of one Organisation.

Company Access allows the Named User to:

  • access the Materials personally;

  • use insights in work carried out for the licensed Organisation;

  • incorporate limited insights, references and selected extracts into internal briefs and presentations;

  • incorporate limited insights, references and selected extracts into private client-facing presentations prepared by the Named User on behalf of the licensed Organisation.

Where reasonably possible, reproduced extracts or visuals must identify TRENDBARK as the source.

Company Access does not permit:

  • use of the Account by more than one person;

  • forwarding or distribution of complete reports or downloadable Materials;

  • storage of complete Materials on shared drives, servers or intranets accessible to other persons;

  • public publication, marketing use or social-media republication of Materials without prior written permission;

  • access by subsidiaries, affiliates, external agencies or other Organisations unless expressly agreed in writing;

  • resale, sublicensing or use of the Materials as a standalone commercial product.

If additional people require direct access to the Materials, Team Access must be purchased.

The Named User may be reassigned only with the Company’s prior written approval.


6.4 Team Access

Team Access permits access by the number of Named Users stated in the applicable proposal, order form, invoice or written agreement.

Each authorised person must use their own Account. Shared or generic login credentials are not permitted.

The specific scope of Team Access, including:

  • number of Named Users;

  • permitted internal use;

  • client-facing use;

  • included strategic meetings;

  • archives and Materials included;

  • term and price;

will be stated in the applicable written offer or order confirmation.

Unless expressly agreed otherwise, Team Access does not permit:

  • public republication;

  • resale;

  • external redistribution;

  • transfer to another company or group entity;

  • use by more Named Users than purchased;

  • distribution of editable source files.


6.5 Incorrect Licence Selection and Required Upgrade

The Customer is responsible for selecting the licence that accurately reflects the context and number of users.

If an Individual Access licence is purchased or used outside its permitted scope, or if any licence is shared with unauthorised persons, the Company may request information reasonably necessary to verify the correct licence.

Where an incorrect licence has been selected, the Company may require the Customer to upgrade to the appropriate Company Access or Team Access licence.

Unless immediate suspension is reasonably necessary because of deliberate sharing, security risk or serious infringement, the Customer will be given written notice and a reasonable opportunity to regularise the licence.

Any amount already paid for the incorrect licence will be credited against the correct licence fee. The Customer may be required to pay the remaining difference applicable to the period during which the Product or Service was used outside the purchased licence scope.

If the Customer does not complete the required upgrade or cease the unauthorised use within the period stated in the notice, the Company may suspend or terminate access without refund, subject to any mandatory rights applicable by law.

This adjustment is a correction of the applicable licence fee and is not a contractual penalty.


7. Subscriptions, Fees and Billing

Certain Products and Services, including TRENDBARK Studio Access, may be offered on a recurring subscription basis.

All matters relating to:

  • prices and applicable taxes;

  • payment methods;

  • automatic renewals;

  • billing cycles;

  • failed payments;

  • cancellations;

  • refunds, where applicable;

are governed by the Subscription & Billing Policy, which forms part of these Terms.

By purchasing a Subscription, you expressly agree to the applicable Subscription & Billing Policy and to the licence conditions associated with the Product selected.

Access to digital content or digital services may begin immediately following payment.

Where the Customer qualifies as a Consumer, any statutory right of withdrawal and any exception to that right will apply in accordance with mandatory law.

Where immediate access is requested and the law requires the Consumer’s express consent and acknowledgement regarding the loss of the right of withdrawal, that consent and acknowledgement must be collected during the purchase process.

Nothing in these Terms removes any mandatory withdrawal, conformity, refund or consumer rights that apply by law.


8 Privacy

Your use of the Website and Services is subject to our Privacy Policy, which explains how we collect, use, and protect your personal data.


9. Customer Support

Customer support is provided via email to registered Users.

Support email: lab@italianbark.com
Suggested subject: Support

We are not responsible for issues primarily caused by the Customer’s device, internet connection, software, login practices or geographic restrictions outside our reasonable control.

Where the issue concerns access to or conformity of a Product or Service supplied by the Company, we will take reasonable steps to investigate and, where required by applicable law, remedy the issue.


10. Disclaimer

The Products and Services provide independent research, analysis, education, professional opinion and forward-looking interpretation.

The Company does not guarantee:

  • any particular commercial, creative, financial or professional result;

  • that a trend, forecast, direction or interpretation will be adopted by a market;

  • that the Materials will be appropriate for every project, client, country or professional context;

  • uninterrupted availability where interruptions arise from maintenance, third-party platforms or circumstances outside our reasonable control.

Customers remain responsible for their own professional decisions, project applications, product development, regulatory compliance and use of the Materials.

To the extent permitted by law, the Website and Services are provided on an “AS AVAILABLE” basis.

Nothing in this section excludes or limits:

  • mandatory consumer rights;

  • statutory rights concerning the supply and conformity of digital content or digital services;

  • liability that cannot lawfully be excluded or limited.


11. User Restrictions

You agree not to:

  • circumvent or interfere with Website security or access controls;

  • share Account credentials or permit unauthorised access;

  • download Materials using automated systems, scraping tools or bots;

  • share, resell, sublicense or redistribute Products or Materials;

  • upload complete Materials to shared drives, intranets, databases or artificial-intelligence training systems;

  • use the Materials to create or sell a competing trend report, research library or substantially derivative commercial product;

  • remove copyright, trade mark or source information;

  • publicly publish Materials or substantial extracts without written permission;

  • use the Services in violation of applicable law;

  • disrupt, damage or overload the Website or Services;

  • misrepresent the licence category or number of authorised users;

  • use the Products in any way that infringes the Company’s or a third party’s intellectual property or confidentiality rights.


12. User Content and Conduct

Where the Services allow a User to submit, upload or share content (“User Content”), the User retains ownership of that User Content.

By submitting User Content, you grant the Company a limited, non-exclusive, worldwide and royalty-free licence to host, store, reproduce and display that content only to the extent reasonably necessary to operate, moderate and provide the relevant Service.

This licence does not permit the Company to sell your User Content as a standalone product.

Other Users may view User Content only within the access permissions of the relevant Service. They receive no right to reproduce, distribute, commercially exploit or publicly republish it unless you separately authorise them.

You must not submit content that is:

  • unlawful, defamatory, discriminatory or threatening;

  • sexually explicit or abusive;

  • confidential or proprietary to another person or Organisation;

  • infringing of intellectual property, privacy or other third-party rights;

  • misleading or intended to compromise the security of the Service.

We may remove or restrict User Content that violates these Terms, applicable law or the rights of another person.


13. Intellectual Property

All Website content, Products, Materials, trademarks, logos, designs, software, research frameworks and other content are owned by or licensed to the Company and are protected by applicable intellectual property laws.

The purchase of a Product or licence grants only the limited usage rights expressly stated in the applicable Agreements.

No trade mark, copyright, design, database right, methodology or other intellectual property right is transferred to the Customer.

Unauthorised use is strictly prohibited.


14. Suspension and Termination

We may suspend or terminate an Account or access to a Product or Service, in whole or in part, where:

  • the Customer materially breaches these Terms or another applicable Agreement;

  • fees remain unpaid after reasonable notice;

  • an Account or licence is shared with unauthorised persons;

  • the Customer has selected or used a licence outside its permitted scope and fails to complete a required upgrade;

  • the use is unlawful, fraudulent, abusive or infringes intellectual property rights;

  • the Customer’s actions create a security, legal or material reputational risk;

  • suspension or termination is required by law or a competent authority.

Where reasonably possible, we will provide written notice and an opportunity to remedy the breach.

We may suspend access immediately where there is deliberate credential sharing, unauthorised redistribution, serious intellectual property infringement, fraud, illegal activity or an immediate security risk.

Suspension or termination for breach does not create a right to a refund, except where a refund is required by mandatory law.

A Customer may cancel a recurring Subscription in accordance with the Subscription & Billing Policy. Cancellation prevents future renewal but does not necessarily terminate access before the end of the already-paid period.

Requests concerning closure of an Account or deletion of personal data may be sent to lab@italianbark.com and will be handled in accordance with the Privacy Policy and applicable law.


15. Indemnification

Where the Customer is a Business Customer, and to the extent permitted by law, the Customer agrees to indemnify and hold harmless the Company from third-party claims, damages, liabilities, losses and reasonable legal expenses arising directly from:

  • the Customer’s unlawful or unauthorised use of the Products or Services;

  • redistribution or publication of Materials in breach of these Terms;

  • infringement by the Customer of third-party rights;

  • use of the Products by unauthorised users;

  • material violation of the Agreements.

This section does not apply to a Consumer to the extent that such an indemnification obligation would conflict with mandatory consumer law.

This obligation survives termination of the relevant access.15. Limitation of Liability

To the fullest extent permitted by law, the Company shall not be liable for any indirect, incidental, consequential, special, or punitive damages, including loss of profits, data, or business opportunities, arising out of or related to your use of the Website, Services, or Products.

In any event, the Company’s total aggregate liability shall not exceed the amount paid by you for the applicable Product or Subscription during the twelve (12) months preceding the event giving rise to the claim.


16. Limitation of Liability

To the fullest extent permitted by applicable law, the Company will not be liable for indirect, incidental, consequential or special losses, including loss of profit, revenue, business opportunity, goodwill or data, arising from the Customer’s use of or reliance on the Products or Services.

For Business Customers, the Company’s total aggregate liability arising from the applicable Product, Service or Subscription will not exceed the total amount paid by the Customer for that Product, Service or Subscription during the twelve months preceding the event giving rise to the claim.

Nothing in these Terms excludes or limits liability:

  • for fraud or fraudulent misrepresentation;

  • for wilful misconduct or gross negligence where such liability cannot be limited;

  • for death or personal injury caused by negligence, where applicable;

  • for breach of mandatory consumer rights;

  • for any liability that cannot legally be excluded or limited.

For Consumers, any limitation of liability applies only to the extent permitted by mandatory law.


17. Changes to These Terms

We may update these Terms for valid legal, regulatory, security, technical, operational or business reasons.

Updated Terms will be published on the Website with a revised “Last Updated” date.

Where a change is material and affects an existing paid Subscription, we will take reasonable steps to notify the Customer in advance by email or through the Service.

Changes will normally apply prospectively and will not materially reduce the core paid access already promised for the current subscription term, except where a modification is reasonably necessary:

  • to comply with law or regulatory requirements;

  • to address security or technical risks;

  • to maintain or improve compatibility or functionality;

  • to replace a discontinued third-party service;

  • to adapt the Service to significant operational changes.

Where mandatory consumer law gives a Consumer the right to terminate because a modification has more than a minor negative impact on access or use, that right remains unaffected.

Continued use after the effective date of a valid change constitutes acceptance only to the extent permitted by applicable law.


18. Severability e Force Majeure

If any provision of these Terms is held to be unlawful, void or unenforceable, that provision will be limited or severed to the minimum extent necessary and will not affect the validity of the remaining provisions.

A failure by the Company to enforce a right or provision does not constitute a waiver of that right or provision.


19. Force Majeure

The Company will not be liable for a failure or delay caused by events outside its reasonable control, including natural disasters, acts of government, war, civil disruption, strikes, widespread internet or hosting failures, cyberattacks, power failures or disruption of essential third-party services.

Where such an event materially prevents delivery of a paid Service, the Company will take reasonable steps to restore or provide an appropriate alternative to the Service.


20. Governing Law and Jurisdiction

These Terms and the Agreements are governed by the laws of Italy, without prejudice to any mandatory protections granted to Consumers by the law of their country of habitual residence.

For disputes involving a Business Customer, the courts of Treviso, Italy, will have exclusive jurisdiction, unless the Parties have expressly agreed otherwise in writing.

Where the Customer qualifies as a Consumer, jurisdiction will be determined by the mandatory consumer protection and jurisdiction rules applicable to that Consumer. Nothing in these Terms deprives a Consumer of the right to bring proceedings before a court that has jurisdiction under applicable mandatory law.

Before initiating formal proceedings, the Parties are encouraged to contact each other and attempt in good faith to resolve the matter informally.


21. Entire Agreement

These Terms, together with:

  • the Privacy Policy;

  • the applicable Product description;

  • any accepted proposal, order form or specific licence agreement;

constitute the agreement between the Parties in relation to the relevant Product or Service and supersede prior discussions or representations concerning that Product or Service.

Nothing in this section excludes responsibility for a statement that cannot lawfully be excluded.


22. Contact Information

For questions regarding these Terms, licence eligibility or the Services, contact:

Email: lab@italianbark.com

Business: ITALIANBARK di Rizzato Elisabetta